What Great Leaders Know and Do: Results through People

True for the radio industry as change comes upon us. Learn to lead and teach others to lead.

How We Lead

I’m excited to sharePortrait Of Joyful Business Team the fourth element of the SERVE model from the first book I wrote with Mark Miller, The Secret: What Great Leaders Know and Do. But I can’t start without a quick review of the first three elements.

The S in the SERVE model stands for See the Future and points out the importance of having a compelling vision for the future. The first E in the model stands for Engage and Develop Others and focuses on hiring the right people for the right roles and investing in their development. The R stands for Reinvent Continuously and refers to personal reinvention, systems and processes reinvention, and structural reinvention.

The V in the SERVE model stands for Value Results and Relationships. For many years, leaders thought they had to choose between people and results, but in fact both elements are critical for long-term success. It’s not an

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CBS thinks it can sell OTT like HBO. It can’t. Here’s why.

Here comes the unbundling of the Networks.

Early adopter...early predictor...

Networks at sea.CBS thinks that it can sell a direct OTT service like HBO or Neftlfix. They can’t.
Here’s why…
Fragmented Masterbrand 
We know what we get with HBO. Do we know what CBS stands for? Do we even remember what shows are on the network?
The dying broadcast model had them fill 24hrs a day with programming and the result was and still is full of ‘filler’.
HBO, Showtime, Netflix and others born of the pay-per-view era share the on-demand experience we expect today. It is in their DNA.
To survive, HBO developed exclusive on-demand programming & powerful brands strongly associated with their HBO MasterBrand.
CBS along with the other traditional networks built a business by being all things to all people, but this goes against building a strong MasterBrand and they have lost their Brand Value. We cannot even remember what shows are on what networks. When you think of Brands…

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Borrell – Media’s Future in 2024

You may not agree with everything Darryl says but a good chunk of what he is reporting from Borrel is already happening. AND that is exactly why we founded Synchronicity.co : to be on the side of radio 100% and help terrestrial radio converge into the interactive, data-driven, multimedia future. We are dedicated to that mission and are actively accomplishing everything we have set out to do.


Insights from Borrell Associates are always thought provoking and can also be shocking for the many who may think short term and avoid any long term planning.

On Monday, the consultancy group which focuses on changes in the advertising world, revealed their predictions for changes in media and how media may look in 2024.  I was one of the 600 plus people who joined the webinar.

Before concluding these guys are crazy, think back ten back years and consider the technologies and media we use today that weren’t around in 2004, like an iPhone.  I depend on mine more and more each day.  I’d have a hard time getting by without it.  The iPhone was introduced in June of 2007, a little over seven years ago.  It just seems like a long time ago.

A lot has changed in 10 years – more than we can remember and more than…

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Net Neutrality? Competition? Free Enterprise?

That’s ok. The innovation will come from software technologies that run on the Net. The pipes themselves, are to remain open to full and equal capacity for all–just like electricity. Sans some dark, deviant, force that that will come and get us no matter what speed our pipes are. The US has the slowest and most expensive Internet access in the world and it’s only because of greedy ISPs and their high paid, MBA monkeys.

Sweet Talk

UPDATES: There’s been good discussion on Twitter regarding this post. I have added updates at the end.


Net Neutrality is great, but there’s an achievable policy that’s even better. Get the solution that provides consumer protection AND entrepreneurial innovation AND good Netflix download rates.


What’s going on?

The news of the day is that President Obama has announced that the FCC should reclassify Internet service providers (like Comcast, Time Warner, and Google Fiber) from “information services” to “common carriers”, essentially transforming them into something more like a utility (like your local Gas & Electric Company) than the competitive business you know today. The FCC is an independent agency, so Obama’s announcement isn’t policy, but of course the President’s words have weight and meaning.

The Problems

Of course, some readers are already scoffing. “Competitive business? What competition? Most local ISP markets are one-provider affairs. There’s no competition from the…

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Battle For The Net

Imagine all your favorite websites taking forever to load, while you get annoying notifications from your ISP suggesting you switch to one of their approved “Fast Lane” sites.Think about what we would lose: all the weird, alternative, interesting, and enlightening stuff that makes the Internet so much cooler than mainstream Cable TV. What if the only news sites you could reliably connect to were the ones that had deals with companies like Comcast and Verizon?On September 10th, just a few days before the FCC’s comment deadline, public interest organizations are issuing an open, international call for websites and internet users to unite for an “Internet Slowdown” to show the world what the web would be like if Team Cable gets their way and trashes net neutrality. Net neutrality is hard to explain, so our hope is that this action will help SHOW the world what’s really at stake if we lose the open Internet.If you’ve got a website, blog or tumblr, get the code to join the #InternetSlowdown here: https://battleforthenet.com/sept10thEveryone else, here’s a quick list of things you can do to help spread the word about the slowdown: http://tumblr.fightforthefuture.org/post/96020972118/be-a-part-of-the-great-internet-slowdown Get creative! Don’t let us tell you what to do. See you on the net September 10th!

via Battle For The Net.