True for the radio industry as change comes upon us. Learn to lead and teach others to lead.
I’m excited to share the fourth element of the SERVE model from the first book I wrote with Mark Miller, The Secret: What Great Leaders Know and Do. But I can’t start without a quick review of the first three elements.
The S in the SERVE model stands for See the Future and points out the importance of having a compelling vision for the future. The first E in the model stands for Engage and Develop Others and focuses on hiring the right people for the right roles and investing in their development. The R stands for Reinvent Continuously and refers to personal reinvention, systems and processes reinvention, and structural reinvention.
The V in the SERVE model stands for Value Results and Relationships. For many years, leaders thought they had to choose between people and results, but in fact both elements are critical for long-term success. It’s not an
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